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Publications & Promotional Materials

MICUA member institutions utilize publications and electronic materials to reach students, prospective students, faculty and staff, and the community.  To create a welcoming environment and encourage respect for diversity, MICUA schools ensure that all publications, promotional materials, and websites reflect diverse populations that span ethnicity, race, national origin, age, and gender groups. In addition, information related to events and services for diverse populations is featured in college newspapers, student handbooks, and institutional websites.

Diversity and inclusion are explicit and guiding principles in St. John’s College’s materials, including its website and magazine, The College, which features stories and profiles from a range of groups, including varied ethnicity, race, national origin, age, and gender. In addition, videos on the admissions portal feature students from various ethnic backgrounds.

Students of color make up more than half the population of Capitol Technology University, which reflects its diverse student body in all print and electronic promotional materials. The University includes photos of and articles on students of color in all publications, including the newsletter, Capitol Chronicle, which is available online for easy access. The newsletter also features photos and articles on diverse, accomplished alumni and faculty who have made significant contributions to the University and their fields. The University posts diverse photos and articles on its various social media accounts including Twitter, Facebook, and Instagram, among others, to create an inclusive online community.

Washington College is aware of the changing demographics of the students it recruits, as well as the many different kinds of families that make up its entire community of students, faculty, staff, alumni, and supporters. Promotional materials are designed to reflect these broadly diverse populations, and the marketing team works to accurately reflect not only the varied backgrounds of its students, but to showcase their unique strengths, achievements, and outcomes. The College works to have male/female, international/domestic, and racial diversity in its stories and images in a way that accurately reflects the campus population.

Diversity and inclusion are guiding principles in Loyola University Maryland’s print and electronic promotional materials. This includes the website, videos, advertisements, social media channels, Loyola magazine, and admission material for undergraduate and graduate students. Examples can be found throughout the University’s website and YouTube channel. For example, the Humans of Loyola campaign is a student-run social media initiative that highlights a diverse group of members of the campus community. Strong Truths Well Lived is a television commercial, produced in September 2015, representing the diverse campus community.  #IServeBecause, which is sponsored by Loyola’s Center for Community Service and Justice, features diverse members of the Loyola community through posts on Instagram and Twitter.

Johns Hopkins University’s Paul H. Nitze School of Advanced International Studies (SAIS) publishes SAIS Magazine as a vehicle for communicating with alumni and friends, as well as current students, faculty, and staff. It has been recently redesigned to appeal to a diverse audience. The summer 2016 issue of SAIS Magazine featured a section on “Diversity and Inclusion,” as well as a recap of recent public events at SAIS, which included a diverse series of well-known public speakers.  The Office of Communications at the University’s School of Education regularly produces and disseminates material on its diverse student body, faculty, and programs through various channels—website, electronic newsletters, social media channels, and print handouts. In addition, the website specialist designs the web pages so that they are accessible for students and visitors with disabilities.
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